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Showing posts from June, 2009

"Save Me The Money"!...A recap from BizBash LA 2009

June 11 - Robb was impressed with the standing room only attendance at such an early hour for his session on "Financial Issues for Planning Events From the Inside Out".
"I just felt the attendees were so open and responsive to any ideas they could take away with them to stay in the game during these uncertain economic times" said Robb who offered key tips in saving money and providing alternatives that are fresh yet relevant in our industry. Below are just a few highlights from that session:
Manage your fixed costs
•Control your overhead: Re-evaluate your fixed costs such as:
- DSL/Internet connection: Research cheaper providers
- Website hosting: Switching providers can save you big $
- Upgrade your equipment: Computer moving too slow. How old is your system, how old is the operating system, how much storage do you have? What is the cost of continuous repair –vs.- replacement or software upgrades?

Measuring ROI and establishing your value
- Show your management where and …

Robb's Podcast Interview

I was recently interviewed for a podcast to discuss planning meetings and events during a recession. This topic is a lead in to my presentation at the upcoming BizBash LA Conference on June 11.

To listen to the podcast, download it from iTunes or click on

Biz Bash Los Angeles

Robb Thornsberry to speak at upcoming Biz Bash Expo on June 11, 2009 at the LA Mart in downtown Los Angeles.

Session Information:
8:10 - 9 a.m.
Financial Issues for Planning Events From the Inside Out
Speaker: Robb Thornsberry, President and Founder, Infinity Events

The correct financial strategies and knowledge are needed more now than ever to face the budget-related challenges of putting on events. Hear six key tips to use in running your department or business. Budgeting tips are offered for better negotiations with vendors to assure your planning process is sound. Recession strategies are introduced as a part of a final open group discussion to supply additional resources.

Infinity Events has also been nominated for a BizBash award for best overall decor under $50,000 for the Canadian Tourism Commission. Winners to be announced at the end of the Expo on June 11.