INFINITY EVENTS inc. 411

INFINITY EVENTS Looks Back At The Last 10 Years

2011-12-28T22:00:00.000-08:00

INFINITY EVENTS = Infinite Options & Infinite Savings

2011-10-10T20:53:00.000-07:00

Achieve Elegance without the Expense.....?

2011-10-03T12:28:00.000-07:00

One does not require the other.

Many event designers will have you believing that Elegance and Extravagance must come at a price and that to expect the best, you must be prepared to pay for it.

While it's true that you get what you pay for, we believe that your money should work harder for you and go farther.

Elegance and Extravagance do not need to break your budget. With a little creativity and "out of the box" thinking, it is possible to deliver greatness for less.

We have the resources and the proven track record to produce results for much less than you would expect.

Before you skip your event this year because of budget, let IEI provide you with a few INFINITE options.

INFINITY EVENTS is proud to re-INTRODUCE a new division

2011-09-23T12:03:00.000-07:00

Infinity Events (IEI) was launched in 2001 however IEI was actually a spin off company from Spotlight Productions, an elite DJ entertainment company that focused on high end weddings and corporate events.

After 20 years as a DJ, owner Robb Thornsberry decided to hang up his headphones in 2009 and focus on building the Infinity Events name and our scope of services.

With 2011 marking the 10th Anniversary of Infinity Events, Robb has decided to bring Spotlight Productions back with a new logo, new technology that has become available, access to some of the most talented and respected DJ's in Southern California and for the first time ever, Spotlight Productions will now have it's own event design division that will focus only on wedding's and private events.

Now simply known as SPDJ & Events, a client will be able to book an amazing DJ (including Robb himself) and gain access to some of the industries best event professionals to use for their wedding or special private function.

Although the demand for wedding event services has always been strong, Robb had always intended for Infinity Events Inc to only service the corporate, association and entertainment sector. And now a bride will have the same level of design skills, vendor expertise and quality of service that is a standard with Infinity Events with SPDJ & Events.

Weddings were always the one service that IEI did not offer and that seperated us from the event industry's most successful producers and now with SPDJ, there is no limit to the ideas and creativity that we can provide.

SPDJ is still rebuilding with more and more information becoming available every day however our DJ services are available immediately.

The choices are now truly INFINITE with Infinity Events and SPDJ & Events providing similiar yet different services for two completely different demographics. All of our bases are covered so now the ball is in your court.

We look forward to hearing from you.

CORPORATE AND ASSOCIATION

SPECIAL EVENTS

DESTINATION MANAGEMENT

MEETING MANAGEMENT

ENTERTAINMENT

ELITE DJ ENTERTAINMENT
FOR WEDDINGS AND CORPORATE EVENTS

ELITE EVENT DESIGN
FOR WEDDINGS AND PRIVATE EVENTS

robb.spdj@gmail.com

www.spdj-events.blogspot.com

Caesars set to break ground on $500 million Strip project

2011-08-18T08:21:00.000-07:00

By MSNBC Staff Writer

Caesars Entertainment Corp. has raised the stakes in Las Vegas.

The company on Wednesday announced plans for The Linq, a $550 million retail, dining and entertainment project at the heart of the Strip. The highlight will be a giant Ferris-style observation wheel — The Las Vegas High Roller — which at 550 feet will be the tallest in the world.

Caesars Entertainment has tapped L.A. mall developer Caruso Affiliated (The Grove, Americana At Brand) to develop this massive entertainment, dining, hospitality, and retail district on the Las Vegas Strip.

Design and construction of the observation wheel — its 28 cabins will each carry up to 40 people.

Rendering of Caesars "High Roller"

The Las Vegas High Roller goes head-to-head with Skyvue Las Vegas, a competing project that broke ground in May on an 11-acre site across from Mandalay Bay at the southern end of the Strip. The brainchild of local developer Howard Bulloch, the project will include a 476-foot observation wheel, along with a roller coaster and 200,000 square feet of retail, restaurant and entertainment space.
“We expect it to be up and running in time for New Year’s 2012,” Bulloch told msnbc.com.

Rendering of Skyvue Las Vegas

Cvent's "The Great Event Photo Contest"

2011-08-09T13:34:00.000-07:00

Please vote for Infinity Events entry, "The Ultimate Wave Tahiti 3D movie premiere" for Cvent's event photo contest.
https://apps.facebook.com/cvent-contest/contests/132650/voteable_entries/27555314?order=votes&wfrefid=f59a758b2ad1

GETTING MORE WITH LESS. Budgets May Have a "Ceiling"...Creativity Doesn't

2011-08-09T13:08:00.000-07:00

The federal government is learning the hard way, what the event industry has already known for a few years now and that is it's time to get creative and figure out how to make do with less.

While this is not a new concept, those who are not able to grasp it often react with a "knee jerk" approach and cancel anything that is perceived to be expensive. It is the easiest task in the world to produce greatness with unlimited funds however it takes a little ingenuity and creativity to still deliver results when the funds are not there.

Thankfully with a paper clip, dental floss and a dixie cup you can "MacGyver" your way to amazing results in event design.

Below are a few events we have produced over the past few years that have had budgets of $35,000 or less for groups of 400 or more. This budget has had to include the following:
Decor - Linens, centerpieces, stage decor, perimeter
Lighting
Entertainment
Audio Visual - Sound, video, projection
Multi-media
Technical Direction
Overall event management and logistics

ALL THIS for less than $35K

Case Study 1: Corporate Holiday Event | 400 guests

Case Study 2: Corporate Awards Gala | 800 guests

Case Study 3: Corporate Welcome Reception | 500 guests

Case Study 4: Corporate Awards Gala | 600 guests

Five Key Tips For Cost Savings Event Design:

1. Lighting, lighting and lighting: A little bit of well placed lighting can go a long way. L.E.D's are no longer an upgrade, they are the standard. You may spend a few more dollars however you get 50 x's more impact. One room set can yield 50 different looks at the touch of a button.

2. Staging: It's often included in the F&B contract and you are only limited by inventory that is available. Unique configurations and large scale staging and add immediate impact to your room.

3. All in the family: Family style seating is a hot trend right now. It adds a unique look to your dinner rather than the typical banquet round. The plus side is that you can achieve this look utilizing standard 6' or 8' buffet tables that most venues already own.

4. Go Big or Go Home: When you have less $, focus your budget on fewer, yet bigger design elements that will add immediate impact. Large props or set pieces can tell the whole story.

5. Simple Tables: Intricate design details at each table are nice when you have the $ however items such as charger plates, napkin rings, premium linens and designer chairs can all add up. Go with monochromatic colors, no prints, illuminated centerpieces rather than florals requiring a pin spot and spandex chair covers rather than expensive chair rentals can all save you hundreds of dollars.

MPI Orange County 2011 Installation and Awards

2011-06-16T16:30:00.000-07:00

Infinity Events President, Robb Thornsberry was recently named MPIOC's 2010-2011 Team Player of The Year at the recent Installation and Awards event on June 1, 2011 at The Center Club in Costa Mesa.

He was also recognized for Exceptional Leadership as an outgoing MPIOC board member for his efforts during the 2010-2011 board term.

Other big winners for the night were:

Shining Star of the Year: Deborah Hahn, Disney Destinations

Team Player of the Year: Robb Thornsberry, Infinity Events

Outstanding Industry Leadership: Rebecca Aguilar, The Boeing Company

Rising Star of the Year: Laura Rangel

Planner of the Year: Natalie Good, A Good Affair

Suppliers of the Year: John Fitzpatrick, Allure Ventures, Inc. and Ilona Hobbs, CORT Event Furnishings

Host Venue of the Year: Hyatt Regency Huntington Beach

Infinity Events named finalist for BizBash Award

2011-05-26T16:20:00.000-07:00

Infinity Events has recently been named a finalist for Best Corporate Event of The Year (Budget $50,000 or higher) for The Ultimate Wave Tahiti 3D Movie Premiere.

Winners to be announced at the BizBash Style Awards on June 14, 2011 at the Pasadena Convention Center. www.bizbashwestexpo.com

Lounges..."The New Event Frontier"

2011-05-26T16:10:00.000-07:00

Swan Ice Carvings, Balloon Arches, Western Theme Parties...Although none of these words are in the Infinity Events vocabulary, they were at one time the "IT" special event trends. Now the new "IT" must have are lounges at events. This has been a trend for a while and is showing no signs of leaving anytime soon.

With events focusing less on props and more on functional environmental design, lounges can serve many different purposes such as comfortable and stylish seating that help initiate social settings. Often times instead of complimenting the decor, they ARE the decor and lounges can transform any room or space into an ultra "seen or be seen" hip night club.

Below are just a few Lounge/Club ideas previously seen at many IEi client events.

My Favorite Venues

2011-04-08T16:57:00.000-07:00

As an event producer who has been there done that and can be a bit jaded, it can take a lot to impress me. I have traveled a great deal for my job and have had the luxury and staying in and working in some amazing hotels. However it is never just about the hotel, it has a lot to do with the staff that I come into contact with that can truly make or break a good experience.

I am happy to report that one of my favorite venues for many reasons happens to be in my own backyard. The Hyatt Regency Huntington Beach. Just based on sheer aesthetics alone, this property is stunning. With Spanish Inspired Architecture, this property is expansive and offers the ultimate resort setting overlooking the Pacific Ocean. I was so thrilled to work with Nancy Monte Frye the Director of Catering who really invested herself into the success of our meeting.

http://www.hyattregencyhuntingtonbeach.com

MEETING PROFESSIONALS INTERNATIONAL ORANGE COUNTY
APRIL 6, 2011 HYATT REGENCY HUNTINGTON BEACH
"The Art of Business Dining and Etiquette"

A special thank you to the following contributing vendors:
Hyatt Regency Huntington Beach
Swank
Cort Event Furnishings
Fusion Linens
Elegant By Design
Best of The Best
Background Productions

12th Annual Apex Awards

2011-03-27T11:36:00.000-07:00

Lighting and "big picture" simplicity are combined to design the 12th Annual AAGIE Apex Awards at the Riverside Convention Center.

Design inspirations included client's request for an orange and silver color palate as well as an inexpensive solution to create a grand, awards celebration.

Upcoming Post: Favorite Venues

Marketing Materials That Tell The IEi Story

2011-03-11T13:06:00.000-08:00

Recent full page ad featured in Orange County Business Journal

The IEi list of services

California Cool / Get Cool Get Green

2011-02-13T23:30:00.000-08:00

CALIFORNIA COOL
Often when a company comes to California for their conference or program, only one theme comes to mind..."Beach Party"!

This event recently produced at the Westin Long Beach Hotel offers a different yet more contemporary take on the typical California Beach Party.

From California Cool Blue to Sustainable Cool Green
Meeting Professionals International Orange County recently demonstrated the importance of exploring "green meetings" featuring speaker Laurel Coote, CMM who offered easy steps you can take to measure your current level of CSR (corporate social responsibility) and how you can make a difference. MPIOC Director of Monthly Programs and IEi President Robb Thornsberry offered decor and lighting options that focus on environmental responsibility.

Special Thanks
- Girari Sustainable Furniture
- Elegant By Design
- Presentation Services
- Laurel Coote, CMM
- Anaheim Hilton

2011 FOR IEi = BUSY!

2011-01-13T23:14:00.000-08:00

If the first two weeks of 2011 is any inclination to what kind of year this will be, it looks like this will be a very BUSY year.

Some R&R was nice during the holidays however it is back to work with several new projects on the books as well as upcoming speaking engagements.

Below are just a few updates from the first 2 weeks of 2011:

MPIOC Speed Networking January meeting - Pretend City, Irvine CA

Children's museum and interactive play center Pretend City played host to the MPIOC 3rd annual Speed Networking event. To most, this may have seemed like an unorthodox venue for a group of corporate meeting professionals however it served as the perfect setting to stimulate the senses and a sense of adventure allowing the attendees to network with all eyes and ears wide open.

ROBB TO SPEAK AT ISES ORANGE COUNTY - JANUARY 18, 2011 - AVIA HOTEL LONG BEACH

A Survival Kit for 2011: Trends in business and the business of trends

Working in a creative industry can be exciting and fulfilling
however without the skills to manage a fiscally efficient business,
your business will be very short lived.
In this session, you will walk away with a few tips on how to
have your “fiscally creative cake” and eat it too.

Event Producer and owner of Infinity Events Inc, Robb Thornsberry
will share his tips on how he has managed a successful
full service event company with no initial capital or investors
while delivering innovative and award nominated events for the past 9 years.

When
Tuesday, January 18, 2011 6:00 PM - 9:00 PM

Where
Avia Hotel
285 Bay Street, Long Beach, CA 90802

ROBB NOMINATED FOR EVENT SOLUTIONS SPOTLIGHT AWARD

We are excited and proud to announce that Robb Thornsberry has been named as a Finalist for the prestigious Event Solutions Spotlight Award in the Event Producer of the Year category.

You can review his entry profile on the Voting Site at

www.event-solutions.com beginning December 1, 2010. Please take some time to check out his profile, see what we have been creating and vote for him! Remember, you can only vote ONE TIME for each category.

The recipient of the Spotlight Award is selected by an industry wide voting process. The Voting Site will be open from December 1, 2010 through January 31, 2011. Recipients of the Spotlight Awards will be revealed at the Spotlight Awards Event, February 28, 2011 at MEET Las Vegas.

www.event-solutions.com

HAPPY NEW YEAR: Updates from IEi for 2011

2011-01-04T11:49:00.000-08:00

It's a brand new year that holds new promise and a refreshed energy however it leaves no time for relaxing and kicking back. Robb and the entire Infinity Events team is working on many new exciting projects for 2011.

ROBB ASKED TO SPEAK AT ISES-OC JANUARY 18 MEETING

A Survival Kit for 2011: Trends in business and the business of trends

Working in a creative industry can be exciting and fulfilling however without the skills to manage a fiscally efficient business, your business will be very short lived. In this session, you will walk away with a few tips on how to have your “fiscally creative cake” and eat it too.

Event Producer and owner of Infinity Events Inc, Robb Thornsberry will share his tips on how he has managed a successful full service event company with no initial capital or investors while delivering innovative and award nominated events for the past 9 years.

In this session you will walk away with the following tips:

Managing your business with efficiency

Negotiating with vendors and leveraging their skills

Trends in business technology

Trends in event design, lighting and entertainment that deliver huge results without breaking the bank

By taking back much of the responsibility of business ownership such as marketing, accounting and sales and not sourcing this out, you will not only operate with little to no overhead but you will truly appreciate your accomplishments and success far more.

Continue to check back at the ISES OC website for additional information

www.ises-occ.com

MPI ORANGE COUNTY SPEED NETWORKING EVENT ON JANUARY 12 AT PRETEND CITY

Join MPIOC for one of our most popular annual events – SPEED NETWORKING! This is an opportunity to create new business alliances, save time and increase productivity and revenue for all participants.

The uniqueness of PRETEND CITY lends itself exceptionally well to our goal of providing a variety of settings for planners and suppliers to discuss business opportunities in a manner where they can be heard, understood and speed on to the next. PRETEND CITY has many twists, turns and creative alcoves where we will feature several different style set-ups for you to discuss your new partnerships.

HOW IT WORKS – Planners remain stationary, set comfortably for the duration of the networking time where they may interact with suppliers. Every 3 – 5 minutes, suppliers will be cued to move on to the next planner. Suppliers will have pre-printed questions that are both fun and business related to keep the dialogue moving in a productive manner.

BENEFIT TO PLANNERS – This event is a way for you to save time meeting suppliers with whom you will do business and to also quickly and warmly inform those with whom you will not be able to do business. How many emails and voicemails from suppliers do you receive on a daily basis? You can ease your guilt of not getting back to them and see that number go down exponentially after one evening of SPEEED NETWORKING. You can give a simple YES or NO and in a matter of minutes you will be setting yourself up for increased office productivity.

BENEFIT TO SUPPLIERS – How many messages and voicemails do you leave that go unanswered? Now is your chance to talk to those planners and find out if your business has the possibility of being a perfect match for their needs. This will also save suppliers time and increase productivity. This will help suppliers focus on business that works rather than wasting time with incessant message-leaving to planners who are unable to partner. In a short time you will find answers to seemingly unanswerable questions and forge pathways to increased revenue for your business.

Your unique, speedy agenda….
5:00 - 5:30 PM	New and Prospective Member Orientation
5:30 - 6:30 PM	Registration, Networking and Lavish Buffet Stations
6:15 PM	Announcements
6:30 - 8:00 PM	SPEED NETWORKING
8:15 PM	Evening Concludes

DIRECTIONS TO PRETEND CITY

405 S to Irvine Center Drive
Get off at Irvine Center Drive and go right
Make a quick left at Research (less than ¼ block)
Continue on Research to Hubble (.50 miles)
Go right on Hubble. Travel 1 block and PRETEND CITY is on the right
Parking is available in open spots after 5 PM

ROBB NOMINATED FOR EVENT SOLUTIONS SPOTLIGHT AWARD

We are excited and proud to announce that Robb Thornsberry has been named as a Finalist for the prestigious Event Solutions Spotlight Award in the Event Producer of the Year category.

You can review his entry profile on the Voting Site at

www.event-solutions.com

Happy Ho-L.E.D. ay

2010-12-15T15:32:00.000-08:00

I know I know...it's a corny play on words. It's a stretch to make it work but you get the idea. We recently used L.E.D. lighting to bring life to the holiday season and providing our client with a multitude of settings and stunning visuals.

The look is simple and basic however with seasonal lighting and thematic gobo projections, we set the scene for a festive wintery celebration.

Robb Thornsberry Nominated for Events Solutions Spotlight Award

2010-12-01T23:41:00.000-08:00

We are excited and proud to announce that Robb Thornsberry has been named as a Finalist for the prestigious Event Solutions Spotlight Award in the Event Producer of the Year category.

You can review his entry profile on the Voting Site at

A Look Back to 2010

2010-12-01T23:21:00.000-08:00

With less than 30 days left in 2010, I stop and take a moment to reflect back on what has turned out to be a great year for Infinity Events. A year that has yielded some amazing clients, programs, travel to far away lands and alliances with remarkably talented event and meeting professionals.

All of which has led to ending my year with a nomination as a finalist for an Event Solutions Spotlight Award for Event Producer of The Year. As they say, the nomination alone is an honor however I would be less than truthful if I didn't say it would be a thrill to win. Therefore, please take a moment to log on and vote using the link that is provided at the end of this post.

In the meantime however, below are a few of our events and developments that have taken place throughout the year that have led to this point.

ULTIMATE WAVE TAHITI 3D MOVIE PREMIERE

FINALIST BID COMPANY FOR AMWAY CHINA GALA IN ANAHEIM
We were elated to be invited to bid on the massively large incentive program for Amway China consisting of 15,000 attendees over the course of one month. Out of approximately 25 companies worldwide that had been asked to bid, Infinity Events was the number 2 company however ultimately losing the bid. The experience was still a once in a lifetime opportunity as we traveled to Shanghai and pushed to limits of creativity and innovation both in design and entertainment in our bid which allowed us to challenge ourselves.

DOMINOS

ORANGE COUNTY BUSINESS JOURNAL

BRITAIN TOURISM

MEETING PROFESSIONALS INTERNATIONAL ORANGE COUNTY
This has certainly been a busy year indeed with client programs however IEI owner Robb Thornsberry also sits on the board of directors for MPIOC and has been busy planning one, sometimes two meetings every month. Below are a few of the 2010 MPIOC meetings.

September 1

October 5

November 3

It has been a wonderful year and I would greatly appreciate it if you could help start 2011 off with a bang and cast your vote for me as Event Producer of the Year. You can review my entry profile on the Voting Site at www.event-solutions.com beginning December 1, 2010. Please take some time to check out my profile, see what we have been creating and vote! Remember, you can only vote ONE TIME for each category.

The recipient of the Spotlight Award is selected by an industry wide voting process. The Voting Site will be open from December 1, 2010 through January 31, 2011. Recipients of the Spotlight Awards will be revealed at the Spotlight Awards Event, February 28, 2011 at MEET Las Vegas.

MPI Orange County's first meeting for 2010-2011

2010-09-02T12:35:00.000-07:00

Last night, a record 136 MPIOC members and many new and non members gathered at the Hilton Waterfront Resort to kick off the new year and NEW MPIOC for 2010-2011. Not only was this a record number for a September meeting, we had a record number of planners in the room with a 60% planner to 40% supplier ratio. This is unprecedented.

The enthusiasm was amazing and the speaker was even better featuring Michele Wierzgac, MS, CMM who spoke on WRITING A POST CONFERENCE REPORT: Demonstrating Return On Investment (ROI).

So many people to thank for making this night possible but leading the pack is the Hilton Waterfront Resort including Don Chock and his team. They absolutely stepped up to the plate and completely "knocked it out of the park". It was such a collaborative effort with Don and his team truly demonstrating what it takes to "put your best foot forward".

As they say it takes a village and what a selection of talent we had to choose from including Absolutely Fabulous who provided us with linens and canvas palm trees, Signature Rentals who provided the natural wood Chivari chairs, Elegant Designs who provided the beautiful centerpieces and buffet arrangements, DJ Tasos who set the mood with fun beach tunes, Best Transportation who provided car service for our speaker, Best Impressions who provided our speaker gifts and the hardworking and creative talents of my programs committee chairperson Viviana Salvia. It is important to note that all of these services and products were 100% completely donated by our sponsors.

Below are only a few images from this relaxing evening by the beach.

IEi Helps Dominos Celebrate 50 Years!

2010-08-03T14:47:00.000-07:00

INFINITY EVENTS just back from Las Vegas after producing the 50th Birthday Rally for Dominos Pizza. L.E.D. lighting was widely used to provide many different looks for Plenary sessions, break outs and a gala dinner all in the same ballroom.

The gala dinner reflected a global feel as clear acrylic globes uplit in blue LED lighting were used as centerpieces. Gold spandex linens were used to represent the 50th Anniversary of the company and red spandex chair covers represented the Dominos brand colors.

MPI Orange County

2010-07-24T15:24:00.000-07:00

On June 2, 2010, the MPIOC board of directors was installed at the Richard Nixon Library and Birthplace. Robb Thornsberry was installed as the 2010-2011 Director of Monthly programs.

The board has been hard at work to reinvent MPIOC and make this the best year possible for it's members. Continue to log onto www.mpioc.com to see our progress and the amazing education that we have in store. In addition to our commitment to advanced education, Robb is on target to take the MPIOC monthly meetings to an entirely different level unlike anything this chapter has experienced!

The remainder of the board members are as follows:

Position

President

Robyn Mietkiewicz

President-Elect

Cheryl Rivas

Immediate Past President

Mark Lorimer

VP Finance

Jo Timmering

VP Membership

Peggy Lamberton

VP Education

Charlie Reeves

VP Communications

Ananda Ybarra

VP Leadership Development

Rebecca Aguilar

Director, Recruitment

Jenna Beck

Director, Advisory Council

Chris Riccardi

Director, Professional Development

Rachel Bishop

Director, Publications

Katie Webb

Director, Strategic Alliances

Debb Duff

Director, Recognition

Jessica McLin, CMP

Director, Special Events

Natalie Good

Director, Monthly Programs

Robb Thornsberry

Director, Member Care

Gina McQuade

Director, Special Programs

Jennifer Lewis

Director, Public Relations

Ilona Hobbs

Recap from LA BizBash Expo and Awards

2010-07-24T15:04:00.000-07:00

The 2010 Los Angeles BizBash Expo took place on June 9 at the LA Mart downtown. Robb was moderator for the early AM session:

Demystifying RFIs, RFPs, and the Proposal to Win Business

Included in the session was an expert panel that consisted of Charles Massey, Founder and CEO, SYNAXIS Meetings & Events, Inc. , Janine Miccuci, Executive Producer, Along Came Mary Events , Lenny Talarico, CSEP, Director of Events, MGM MIRAGE Events.

Below are a few points that were shared during the presentation:
- Definition of RFI's, RFP's and the Proposal process
- Are RFI's relevant anymore?
- What is expected with an RFI
- How to compare "apples to apples" with multiple RFP's
- How often are you asked to submit an RFP when there is no chance of winning the business
- As a planner, are you required to request a 3 bid minimum
- Which is more important when submitting a proposal; creativity or the bottom line

Click for Video

"The RFP"

Robb To Speak At Upcoming BizBash LA Expo

2010-05-13T15:07:00.000-07:00

www.bizbashlaexpo.com

I am happy to announce that for the second year in a row, I will be speaking/moderating a panel at the BizBash Expo on June 9 at the LA Mart, downtown Los Angeles.

The deadline to register has been extended to May 17.

The topic is

Demystifying RFIs, RFPs, and the Proposal to Win Business

Hear from a panel of experts as they uncover the mysteries behind great proposal writing. Learn how to decipher proposals to avoid surprises down the road. You'll leave this session with greater confidence to tackle your next RFI, RFP, or proposal.
Moderator: Robb Thornsberry, President and Owner, Infinity Events
Panelists:
Charles Massey, Founder and CEO, SYNAXIS Meetings & Events, Inc.
Janine Miccuci, Executive Producer, Along Came Mary Events
Lenny Talarico, CSEP, Director of Events, MGM MIRAGE Events

9:15 - 10 a.m.

U.S. CVB At Least 2 Years Away

2010-04-26T12:01:00.000-07:00

An article was just published in the recent Meeting News Magazine discussing the recent law signed by Obama in March, establishing a national convention and visitors bureau dubbed the Corporation for Travel Promotion. This act will not likely take shape for at least 2 years.

Up until now, the U.S. has never really promoted tourism on a national level for one can only assume they felt it wasn't necessary. However many other countries are light years ahead in touting their tourism offerings such as Australian Tourism, Canadian Tourism Commission and Visit Britain just to name a few.

This is a first step in what can be a very large boost to the meetings and tourism industries in the U.S.

See article below:
April 23, 2010By Jay Boehmer

Set into law by the stroke of President Barack Obama's pen in March, the Travel Promotion Act will begin to take shape in the coming months with the establishment of a national convention and visitors bureau and the enactment of that entity's primary funding mechanism, a new fee on some inbound visitors. However, that new visitors bureau, dubbed the Corporation for Travel Promotion, is unlikely to be a fully operating concern for at least two years, according to rollout estimates.

According to a "best-case" timeline anticipated by the U.S. Travel Association—one of the Travel Promotion Act's chief cheerleaders and consultant to the government on the project—the first step is the appointment of the Corporation for Travel Promotion's board of directors, a task expected to take "several months" from the March 4 passage date. Appointed by U.S. Commerce Secretary Gary Locke, the board will comprise executives representing seven travel industry sectors, from hotels and aviation to attractions and restaurants.

The Corporation for Travel Promotion's mission is to promote the United States to "travelers, travel agents, tour operators, meeting planners, foreign governments, travel media and other international stakeholders" through advertising, outreach and education.

To fund the startup, the Corporation for Travel Promotion will gain $10 million in its first year through a new fee on inbound travelers from visa-waiver countries. U.S. Travel expects fee collection to go live within eight to 12 months.

The Department of Homeland Security has a new mechanism to collect the $10 from some overseas visitors through its Electronic System for Travel Authorization, a system mandated this year for U.S.-bound travelers from visa-waiver countries to submit biographic data. Use of that system now is free, but as soon as this year, some of those inbound travelers could be subject to the new fee "once every two years," the U.S. Travel Association said.

Though half of the program's funds would come from that new visitor fee, the Corporation for Travel Promotion also would rely on private industry donations and partnerships, according to the act signed by Obama.

"Private sector companies and organizations that would benefit from increased international travel will be asked to make in-kind or cash contributions to the Corporation for Travel Promotion," U.S. Travel said, noting those contributions would be voluntary.

Commencing in the second year of the program, every voluntary dollar donated will be matched two-for-one from funds collected through the Electronic System for Travel Authorization, though the bill caps at $100 million annually the amount funded from the foreign traveler fee. However, effective for the program's third year and beyond, the government will match all voluntary contributions one-for-one, using funds collected through ESTA.

Originally published April 12, 2010

Entertainment With An Edge!!!

2010-03-23T21:56:00.000-07:00

What to do when you've done it all? Need to spice up the same ole same ole? Need to make sure your limited budget can deliver an impact?

GO TO EXTREMES!
Below is an entertainment concept that you just don't see everyday. What better way to ensure your event is memorable and have your guests talking about it for months to come than to give them something they've never seen before.

AeroTek

AeroTek is an outdoor, aerial and stilt movement spectacle. Featuring five acrobats on stilts rolling into backbends, splits, and a myriad of sculptural forms, AeroTek stretches one's perception of the human body. Strutting and dancing, suspended and flying the performers’ pincer-like metal legs slice the air as they spin and swim like fencers in a seas, barely missing each other in their fervent exploration of their metal home. Shedding layers of armor, the acrobats slowly transform from superhuman warriors to fragile nymphs balancing high above the audience, hanging precariously from straps, the cage, and each other and finally descending to earth.

For more info regarding AeroTek or other entertainment possibilities contact Infinity Events

Childhood Fantasies

2010-03-04T12:35:00.000-08:00

Members of the Orange County chapter of Meeting Professionals International reverted back to their childhood as they relived some of their childhood fantasies at the Discovery Science Center in an effort to raise funds for their continued educational programs. Once inside, all the guests recieved a photo passport (courtesy of Four Quick Clicks) and were then escorted to the Cube Terrace where they stepped into a jungle explorerer fantasy where they enjoyed cocktails and a "hot" performance from a fire performer (Courtesy of Background Productions).

Once inside, guests were encouraged to bid the night away on a large selection of silent auction items while enjoying delicious comfort foods (courtesy of Colettes Catering). It was a circus inside, actually to be more specific, it was a Carnival of the Mind where unique Carnival like characters roamed the floor and strolling tables (courtesy of Talented Tables) showcased auction items.

After a well balanced meal of grilled cheese sandwiches and mini burgers, the guests could step into the candy bar and fill bags full of candy to their hearts content (courtesy of Candee by Sandee). As if the candy were not enough, upstairs even more sweet treats awaited our guests such as miniature cupcakes, carmel apples and minature donuts provided by The Fry Girl.

The Childhood fantasy would not be complete without living the all-star sports dream where guests can shoot goals in virtual hockey, play fast ball pitch and pose with a human baseball trophy.

Fun was had by all as this proved to be the most successful MPIOC fundraiser ever in terms of dollars raised!

Other vendors who gave of their time and efforts include:
Shine Lighting
Spandex USA
Signature Rentals
Cort Event Furnishings

Click for video
Childhood Fantasies

Update on MPIOC Fundraiser

2010-02-24T18:54:00.000-08:00

I just secured some amazing entertainment for the MPIOC fundraiser on March 3 at the Discovery Science Center in Santa Ana. Make sure you register now if you have not already done so.

Upcoming MPIOC Fundraiser

2010-02-21T20:25:00.000-08:00

IEi President Robb Thornsberry is the chairperson for the upcoming MPIOC Fundraiser "Childhood Dreams" at the Discovery Science Museum on March 3.

This event is specifically designed for MPI members to come prepared to play and have a good time.

Guests will experience 3 different Childhood fantasies, Jungle Explorer, Carnival of the mind and Sports Allstar. A silent auction is planned with amazing packages and products up for bid.

Decor to be provided by Cort Event Furnishings and Absolutely Fabulous, lighting provided by Shine Lighting, entertainment to be provided by Background Productions and catering provided by Collettes Catering.

For more information log onto the MPIOC website.

Ultimate Wave Tahiti 3D

2010-02-10T16:23:00.000-08:00

Attended by dignitaries and superstars of the surfing industry, a capacity crowd of about 500 came out for the world premiere of 3-D Imax surf film The Ultimate Wave Tahiti at the California Science Center produced by Infinity Events. The film’s stars, Kelly Slater and Raimana Van Bastolaer, served as hosts for a guest list of surf industry executives, athletes, and media.

2010-02-01T16:36:00.000-08:00

One week until the movie premiere for "The Ultimate Wave Tahiti 3D" . Infinity Events has been selected to produce the premiere that will include a contemporary yet casual Island vibe, amazing food and musician Mason Jennings.

Pictures from the event will be posted following the premiere.

2009 Recap Remix

2010-01-18T21:06:00.000-08:00

For most, leaving 2009 behind was a welcome change of pace. And while I am optimistic for the hope and opportunity that 2010 has to offer, 09 did provide some unique and exciting opportunities.

Stay tuned for ongoing updates to this blog.

"This Event is GARBAGE"!!

2009-08-25T21:42:00.000-07:00

When asked why...why not? What better way to be environmentally responsible and create an event with edge than to trash it up.

Event - Australian Tourism Marketplace

Concept- Is it trash, is it a fashion show? It's a TRASHION SHOW

During the days meetings and break out sessions, a room was devoted entirely to random recycleable items and eco friendly accessories where attendees were able to create custom made costumes and model them during the evening's dinner.

2009-07-17T13:38:00.000-07:00

What's In A Name?
After many hours, weeks and years of branding and marketing, a name can hold a great deal of value. When developed and protected, it can be powerful enough to open doors however when it is not protected, it can easily have the opposite effect and keep opportunity away.

As President and Founder of Infinity Events Inc, based in Anaheim, CA , I have worked very hard in branding our name and developing our reputation into a well established Event Design firm that is becoming synonomous with quality and reliabilty.

Despite our success and a long list of satisfied clients as well as receiving a great deal of press and positive PR, it is still possible to Google our name and with a little searching discover many negative and unkind complaints. PLEASE NOTE: THESE COMPLAINTS AND "RIP REPORTS" ARE IN NO WAY AFFILIATED WITH INFINITY EVENTS INC OF CALIFORNIA.

Infinity Events has seemingly become a very popular name and when Googled, will present several other companies with the same name. We own the naming rights within the state of CA however unfortunately have no control over the naming rights in other states or countries. At last count, there were companies in Dubai, Australia, Albania, Dallas Texas, Pennsylvania, Bellvue Washington and many more I'm sure if I took the time to research.

We are currently working towards branding and protecting our name globally however in the meantime please know that there is truly only ONE Infinity Events Inc and to be cautious when surfing the net and make sure you know what you are reading. If it doesn't say Infinity Events Inc, based in CA, IT IS NOT Infinity Events.

"Save Me The Money"!...A recap from BizBash LA 2009

2009-06-16T10:51:00.000-07:00

June 11 - Robb was impressed with the standing room only attendance at such an early hour for his session on "Financial Issues for Planning Events From the Inside Out".

"I just felt the attendees were so open and responsive to any ideas they could take away with them to stay in the game during these uncertain economic times" said Robb who offered key tips in saving money and providing alternatives that are fresh yet relevant in our industry. Below are just a few highlights from that session:

Manage your fixed costs
•Control your overhead: Re-evaluate your fixed costs such as:
- DSL/Internet connection: Research cheaper providers
- Website hosting: Switching providers can save you big $
- Upgrade your equipment: Computer moving too slow. How old is your system, how old is the operating system, how much storage do you have? What is the cost of continuous repair –vs.- replacement or software upgrades?

Measuring ROI and establishing your value
- Show your management where and how you are saving money. Illustrate the cost and time efficiency of outsourcing your meeting and event needs versus the cost of your time in making hundreds of phone calls, site inspections and contracts on top of your already heavy work load. Where is your time better spent?
- Be discreet: Perceived perception is a hot button these days. Even those companies that still have the budgets are not flaunting it. Management is more likely to green light a program or meeting if they feel this event will not land them on the cover of the headline news.

Capitalize and Conquer:
- Yes we know the economy is not great, budgets are down, meetings and events are being canceled however this is all temporary. Will you be ready when business is in an upswing or will you still be hiding under your desk waiting for it all to be over? Now is the time to increase your marketing efforts.

Spend more money? What?! Is this right?:
- Take advantage of discounts for advertising. You will either get the same for less or get more for the same. Invest in yourself and your reputation.

Negotiating with Vendors

Value their time
- Negotiate multiple bookings in exchange for lesser rates / Preferred vendors will enable you to maximize discounts

Know their strengths
- Take the time to learn what your vendor’s strengths are. You know what they’ve done for you in the past but what are they capable of now. What new products, services or techniques have they added. It is their job to keep you informed of their latest updates but it is also your job to stay on top of what is out there to remain relevant. (Vendors may have new product or service they want to showcase you can get at better rate or free).

Recession Strategies

Purchase event décor when and if necessary:
- Sometimes it makes more sense to purchase the simplest of items rather than outsourcing and renting especially if they can be re-used for another event.

1. August 08/Australian Tourism 2. February 09 / AAGIE

Be resourceful, find multiple uses for your décor to eliminate other
necessary elements such as projection surfaces.

These are just a few of the many ideas and suggestions that were offered. For more information or a copy of the entire presentation please contact Infinity Events.

Robb's Podcast Interview

2009-06-09T16:24:00.000-07:00

I was recently interviewed for a podcast to discuss planning meetings and events during a recession. This topic is a lead in to my presentation at the upcoming BizBash LA Conference on June 11.

To listen to the podcast, download it from iTunes or click on http://www.meetingspodcast.com/.

Biz Bash Los Angeles

2009-06-02T16:28:00.000-07:00

Robb Thornsberry to speak at upcoming Biz Bash Expo on June 11, 2009 at the LA Mart in downtown Los Angeles.

Session Information:
8:10 - 9 a.m.
Financial Issues for Planning Events From the Inside Out
Speaker: Robb Thornsberry, President and Founder, Infinity Events

The correct financial strategies and knowledge are needed more now than ever to face the budget-related challenges of putting on events. Hear six key tips to use in running your department or business. Budgeting tips are offered for better negotiations with vendors to assure your planning process is sound. Recession strategies are introduced as a part of a final open group discussion to supply additional resources.

Infinity Events has also been nominated for a BizBash award for best overall decor under $50,000 for the Canadian Tourism Commission. Winners to be announced at the end of the Expo on June 11.

2009-05-15T11:52:00.000-07:00

Thank you for visiting my blog. I apologize that there are no new posts at this time however please continue to check back as we are in the midst of some very exciting developments including a re-design of our new website that will showcase some of the more recent events we have produced. Some of those events will be featured here on the blog.

In the meantime, please click on our existing website to see the INFINITE meeting and event possibilities that we can offer! www.infinityeventsinc.com

Robb Thornsberry

Coming Soon!

2009-03-16T21:00:00.000-07:00

Thank you for visiting my blog. Please check back soon for updates.